seo | sem

Search engine marketing (SEM) and pay-per-click advertising (PPC) are two essential components of digital marketing. At Ideatech, our team of experienced marketers can help you maximize your online presence through these channels.

SEM is an umbrella term that refers to any form of online advertising that’s intended to increase visibility with search engine results. It encompasses both organic and paid techniques, including content optimization, link building, social media campaigns, and PPC ads.

PPC is a type of SEM in which advertisers pay each time their ad is clicked on by a user. It’s a cost-effective way to reach potential customers who are already interested in your product or service. Our team also provides ongoing analysis and optimization of your campaigns to ensure maximum ROI at all times.

With the e-commerce industry growing more competitive by the day, optimizing your online store for search engine relevancy is a must. Boosting credibility through higher rankings on services like Shopify and Amazon can bring huge dividends in organic lead referrals - but it takes effort to get there! From longer content descriptions tailored with relevant keywords throughout every page of your site, to acquiring valuable backlinks from reliable sources; taking that extra step towards cyber success pays off big time. Combine this SEO service with our E-Commerce marketing package to elevate the brand awareness and visibility on the top e-comm platforms.